Revision as of 18:32, 28 August 2008

THIS IS A DRAFT

Outline for media coverage (to be expanded on in this Wiki) -- it has not been formatted yet.

In no particular order and certainly not in order of importance. Each item will be expanded upon in the completed wiki page

Introduction

As representatives of Fedora, ambassadors have many opportunities to promote Fedora on a one-to-one basis, or promote Fedora to small groups.

Ambassadors also have the unique opportunity to promote Fedora on a local level through their local news media. This would include, but would not be limited to, press releases and press contacts regarding Fedora-based activities and events in an ambassador's area.

The aim of this wiki is to help ambassadors get the most from their opportunities in promoting Fedora in their local news media. It is not a substitute for Fedora policy -- past, present or future -- regarding contacting and/or releasing news to the media.

[More to follow]

Part One: Getting it together

I. Compile media list of local outlets

   a. Newspapers
       i. dailies
       ii. weeklies
   b. Broadcast
       i. television
       ii. radio
   c. Web
       i. community based

Part Two: What to report

II. Reporting events

   a. Fedora releases
   b. Activities related to a.
   c. Other activities related to Fedora
       i. local speakers on Fedora, etc.

Part Three: Getting your news out

III. Press releases -- How to

   a. timetable/frequency
   b. writing
       i. content and length
       ii. contact information
       iii. supporting materials
   c. delivery of release
   d. follow-up with reporter/editor

Part Four: Cultivating your media contacts

IV. Cultivating media contacts

   a. What to do
   b. What NOT to do

Part Five: You're on the air . . .

V. Finding yourself on television/radio

   a. What to do
   b. What NOT to do