F13 slogan announcement

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Given the main theme adopted for the 13th Release of Fedora Linux,
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For the 13th Release of Fedora, "Goddard," the Fedora Marketing team ran an open, community based process of slogan submissions, found at https://fedoraproject.org/wiki/Release_slogan_SOP.  That process included guidelines for producing great slogans, and as a result of our call, we received a large number of slogan contributions, which are recorded at https://fedoraproject.org/wiki/F13_release_slogan.
Goddard and the large number of slogan contributions, we would like to
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point the following:
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* The importance of the “slogan” as a marketing communication tool that should trigger feelings and emotions; show the product claims and philosophy;
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After an exciting and enjoyable Marketing team meeting, the release slogan for Fedora 13 “Goddard” has been
* The slogan should not be longer than 3 words;
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chosen and approved: "Rock it!" This slogan translates the Fedora user experience in Goddard as:
* The slogan should sound like an acting sentence;
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* The slogan should promote interaction between people and Fedora Linux;
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* The slogan should be linked to the main theme of the release.
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Under this points the release slogan for Fedora 13 “Goddard” has been
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chosen and approved.
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According to Robyn Bergeron, the submitter of "Rock it!", the slogans
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translates the Fedora user experience in Goddard as:
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" quotation, should translate why "ROCK IT!" from a user experience
 
" quotation, should translate why "ROCK IT!" from a user experience
 
point of view ", Robyn Bergoren (2010)
 
point of view ", Robyn Bergoren (2010)
  
The Fedora 13 "Goddard" was named after the scientist Robert H. Goddard
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Incidentally, "Goddard" is named after the scientist Robert H. Goddard (1882/1945), who made significant contributions to the space age in the field of rocket engineering, including the first liquid propelled
(1882/1945), that made significant contributions to the space age in the
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field of Rocket Engineering, including the first liquid propelled
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rocket.
 
rocket.
  
"It is difficult to say what is impossible, for the dream of yesterday
 
is the hope of today and the reality of tomorrow.", Robert Goddard
 
  
Fedora 13 Goddard – ROCK IT!
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{| style="margin-left: 5em; width: 65%; background-color: #efefef;"
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| <div style="margin-left: 2em; margin-right: 2em;">''It is difficult to say what is impossible, for the dream of yesterday is the hope of today and the reality of tomorrow.''<br/></div>
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<div style="float: right; margin: 1.5ex 5em 1ex;">-- Robert Goddard</div>
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|}
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[[Category:Marketing]]

Revision as of 02:10, 4 March 2010

For the 13th Release of Fedora, "Goddard," the Fedora Marketing team ran an open, community based process of slogan submissions, found at https://fedoraproject.org/wiki/Release_slogan_SOP. That process included guidelines for producing great slogans, and as a result of our call, we received a large number of slogan contributions, which are recorded at https://fedoraproject.org/wiki/F13_release_slogan.

After an exciting and enjoyable Marketing team meeting, the release slogan for Fedora 13 “Goddard” has been chosen and approved: "Rock it!" This slogan translates the Fedora user experience in Goddard as:

" quotation, should translate why "ROCK IT!" from a user experience point of view ", Robyn Bergoren (2010)

Incidentally, "Goddard" is named after the scientist Robert H. Goddard (1882/1945), who made significant contributions to the space age in the field of rocket engineering, including the first liquid propelled rocket.


It is difficult to say what is impossible, for the dream of yesterday is the hope of today and the reality of tomorrow.
-- Robert Goddard