Marketing schedule template

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Revision as of 09:47, 25 February 2009 by Moixs (Talk | contribs)

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This page contains the schedule template for the marketing project. Schedules are tied to release. This schedule depends on Fedora General release schedule. Changes to that schedule can affect this schedule. At every release, this schedule should be copied over to Marketing schedule to work with.

Contents

6 weeks prior to Alpha

  • Renew the news distribution network people list to always have motivated people
  • Cleanup the wiki from the obsolete marketing cycles
  • Cycle the wiki pages to the new release

Alpha Release

  • Assign marketing people to Fedora features/developers for the rest of the cycle
  • Assign marketing people to SIGs for the rest of the cycle

Feature Freeze

  • Update the features page
  • Update the talking points

Beta Release

  • Developer interviews on the coming release?
  • Brief FAMSCo on talking points and propagate link to Ambassadors
    • (Note that the link is not offered for comment, but for information. Comments should be gathered prior to finalizing the talking points.)
  • collect these stuff and forward it to fedora press - Henrik Heigl
  • Update the press kits on the Fedora press material page

Preview Release

(artwork is generally done at this point)

  • Update the screenshots page
  • Update the Fedora tour page

Final Release

  • Spam the world
  • Monitor community news sites and provide corrections and additional information as needed
  • Additional outreach to independent journos and podcasters
  • Have a beer
  • Update the Marketing statistics poster X weeks after the release