Marketing/Color Meanings

= Colour Associations =

Bellow is a list of commonly used colours alongside with their positive and negative associations. Please be mindful of word "associations". This is common for anyone working in Marketing and Advertisement and in most cases crossed with many other elements used to trigger a special emotion on the audience. If you believe this might be useful, feel free to consider it for your work. Associations are provided as "positive" and "negative" based on scientific content provided by Psychology.

Colour Association Table
Colour association table from the Marketing/Advertising scope: