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This page is based on the [[Marketing schedule template]] which should be copied over at every new release. This schedule depends on [[Releases/Schedule |  Fedora General release schedule]]. We are now in the '''Fedora 11 cycle'''.
This page is based on the [[Marketing schedule template]] which should be copied over at every new release. This schedule depends on [[Releases/Schedule |  Fedora General release schedule]]. We are now in the '''Fedora 11 cycle'''.


== General task list which are not related to a release cycle ==
== Tasks not tied to the release cycle ==


'''A list of general tasks which are not particularly related to a Fedora release cycle can be found on [[Marketing tasks]].'''
A list of general tasks which are not directly related to a Fedora release cycle can be found on [[Marketing tasks]].


== 6 weeks prior to Alpha - From 2008-11-25 to 2008-12-24 ==
== The 6 weeks leading up to Alpha (2008-12-15 - 2009-02-05) ==
{|  
{|  
! '''Task Name''' || '''Owner''' || '''Priority''' || '''Target Date''' || '''Status/Notes'''
! '''Task Name''' || '''Owner''' || '''Target Date''' || '''Status/Notes'''
|-
|-
| Update the Talking Points || [[User:Jack|Jack]] || 1 || YYYY-MM-DD || None |
| Update the [[F11_Talking_Points|Talking Points]] || [[User:Jack|Jack]] || 2009-01-30 || Complete
|-  
|-  
| Renew the [[Marketing_News_Distribution_Network | news distribution network]]  people list to always have motivated people || [[User:moixs|Steven Moix]] || 1 || 2009-03-03 || work in progress |
| Renew the [[Marketing_news_distribution_network | news distribution network]]  people list to always have motivated people || [[User:moixs|moixs]] || 2009-03-03 || Complete
|-
|-
| Cleanup the wiki from the obsolete marketing cycles || [[User:moixs|Steven Moix]] || 1 || 2009-02-28 || work in progress |
| Cleanup the wiki from the obsolete marketing cycles || [[User:moixs|moixs]] || 2009-02-28 || Complete
|-
|-
| Cycle the wiki pages to the new release || [[User:moixs|Steven Moix]] || 1 || 2009-02-28 || work in progress |
| Cycle the wiki pages to the new release || [[User:moixs|moixs]] || 2009-02-28 || Complete
|}
|}


== Alpha Release - From 2008-12-24 to 2009-02-05 ==
== Between Alpha and Beta (2009-02-06 - 2009-03-31) ==
{|  
{|  
! '''Task Name''' || '''Owner''' || '''Priority''' || '''Target Date''' || '''Status/Notes'''
! '''Task Name''' || '''Owner''' || '''Target Date''' || '''Status/Notes'''
|-
|-
| Assign marketing people to Fedora features/developers for the rest of the cycle || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| List the [[F11 in-depth features|features that we want to focus on]] || [[MaxSpevack]] || 2009-03-10 || Complete
|-
|-
| Assign marketing people to SIGs for the rest of the cycle || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Contact beats people about topics/features we cover || [[User:Jack|Jack]] || 2009-03-10 || Complete
|}
|-
 
| Update the [[F11_Talking_Points|talking points]] || [[User:Jack|Jack]] || 2009-03-10 || Complete
== Feature Freeze - From 2009-02-05 to 2009-03-03 ==
|-
{|  
| ([[Picture book|PBOOK]]) Clean up submissions page || [[MaxSpevack]] || 2009-03-13 || Complete
! '''Task Name''' || '''Owner''' || '''Priority''' || '''Target Date''' || '''Status/Notes'''
|-
| ([[Picture book|PBOOK]]) Open for submissions w/ banner in rotation || [[User:Ianweller|Ian Weller]] || 2009-03-17 || Complete
|-
|-
| Select marketing topics/features we want to focus on || [[User:moixs|Steven Moix]] || 1 || 2009-02-10 || A note |
| <b>Beta Readiness Meeting with other teams @ 1PM EDT</b>|| [[User:Jack|Jack]] || 2009-03-18 || Complete
|-
|-
| Contact beats people about topics/features we cover || [[User:JDoe|User]] || 1 || 2009-02-17 || A note |
| (Wiki) Own, clean, revitalize [[UserTestimonials]] || [[User:Jack|Jack]] || 2009-03-31 || In progress
|-
|-
| Update the features page || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Write and send a beta release news to the NDN || [[User:moixs|moixs]] || 2009-03-31 || Complete
|-
|-
| Update the talking points || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Begin working on release [[Marketing/F11_Release_Slogan|slogan]] || [[User:Jack|Jack]] || 2009-04-28 || Complete
|}
|}


== Beta Release - From 2009-03-03 to 2009-03-24 ==
== Between Beta and Preview Release (2009-04-01 - 2009-04-28) ==
{|  
{|  
! '''Task Name''' || '''Owner''' || '''Priority''' || '''Target Date''' || '''Status/Notes'''
! '''Task Name''' || '''Owner''' || '''Target Date''' || '''Status/Notes'''
|-
|-
| Developer interviews on the coming release? || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Completion of the [[F11 in-depth features|in-depth feature profiles]] || [[User:Jack|Jack]] + various || 2009-04-07 || In progress
|-
|-
| Brief FAMSCo on talking points and propagate link to Ambassadors || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Brief FAMSCo on talking points and propagate link to Ambassadors || [[User:Mspevack|Max]] || 2009-04-07 || Complete
|-
|-
| Collect these stuff and forward it to fedora press - [[User:Wonderer | Henrik Heigl]] || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Collect feature work and forward it to fedora press || [[User:Wonderer | Henrik Heigl]] || 2009-04-28 || In progress
|-
|-
| Update the press kits on the [[Fedora press material]] page || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Update the press kits on the [[Fedora press material]] page || [[User:Moixs|moixs]] and [[User:Jack|Jack]] || 2009-04-28 || In progress (done in french)
|}
|}


== Preview Release - From 2009-03-24 to 2009-04-28 ==
== Between Preview Release and Final (2009-04-29 - 2009-05-25) ==
Artwork is generally done at this point.
 
{|  
{|  
! '''Task Name''' || '''Owner''' || '''Priority''' || '''Target Date''' || '''Status/Notes'''
! '''Task Name''' || '''Owner''' || '''Target Date''' || '''Status/Notes'''
|-
|-
| Update the screenshots page || [[User:moixs|Steven Moix]] || 1 || 2009-03-24 || A note |
| Update the screenshots page || [[User:moixs|moixs]] || 2009-05-05 || Complete
|-
|-
| Update the Fedora tour page || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Update the [[Fedora_11_tour|Fedora tour]] page || Jack || 2009-05-12 || Complete
|-
| Advertise [[F11 in-depth features|in-depth features]] to press sites || 2000-05-05 || Jack || Complete
|}
|}


== Final Release - From 2009-04-28 to 2009-05-26 ==
== Final release and subsequent 4 weeks (2009-05-26 - 2009-06-23) ==
{|  
{|
! '''Task Name''' || '''Owner''' || '''Priority''' || '''Target Date''' || '''Status/Notes'''
! '''Task Name''' || '''Owner''' || '''Target Date''' || '''Status/Notes'''
|-
|-
| Spam the world || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Monitor community news sites and provide corrections and additional information as needed || Owner || YYYY-MM-DD || Complete
|-
|-
| Monitor community news sites and provide corrections and additional information as needed || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Additional outreach to independent journos and podcasters || Owner || YYYY-MM-DD || Complete
|-
|-
| Additional outreach to independent journos and podcasters || [[User:JDoe|User]] || 1 || YYYY-MM-DD || A note |
| Update the [[Marketing statistics poster]] 4 weeks after the release || [[User:moixs|moixs]] || 2009-06-06 || Complete
|-
| Update the [[Marketing statistics poster]] 4 weeks after the release || [[User:moixs|Steven Moix]] || 1 || 2009-06-06 || A note |
|}
|}
[[Category:Marketing archive]]

Latest revision as of 08:17, 15 July 2009

This page is based on the Marketing schedule template which should be copied over at every new release. This schedule depends on Fedora General release schedule. We are now in the Fedora 11 cycle.

Tasks not tied to the release cycle

A list of general tasks which are not directly related to a Fedora release cycle can be found on Marketing tasks.

The 6 weeks leading up to Alpha (2008-12-15 - 2009-02-05)

Task Name Owner Target Date Status/Notes
Update the Talking Points Jack 2009-01-30 Complete
Renew the news distribution network people list to always have motivated people moixs 2009-03-03 Complete
Cleanup the wiki from the obsolete marketing cycles moixs 2009-02-28 Complete
Cycle the wiki pages to the new release moixs 2009-02-28 Complete

Between Alpha and Beta (2009-02-06 - 2009-03-31)

Task Name Owner Target Date Status/Notes
List the features that we want to focus on MaxSpevack 2009-03-10 Complete
Contact beats people about topics/features we cover Jack 2009-03-10 Complete
Update the talking points Jack 2009-03-10 Complete
(PBOOK) Clean up submissions page MaxSpevack 2009-03-13 Complete
(PBOOK) Open for submissions w/ banner in rotation Ian Weller 2009-03-17 Complete
Beta Readiness Meeting with other teams @ 1PM EDT Jack 2009-03-18 Complete
(Wiki) Own, clean, revitalize UserTestimonials Jack 2009-03-31 In progress
Write and send a beta release news to the NDN moixs 2009-03-31 Complete
Begin working on release slogan Jack 2009-04-28 Complete

Between Beta and Preview Release (2009-04-01 - 2009-04-28)

Task Name Owner Target Date Status/Notes
Completion of the in-depth feature profiles Jack + various 2009-04-07 In progress
Brief FAMSCo on talking points and propagate link to Ambassadors Max 2009-04-07 Complete
Collect feature work and forward it to fedora press Henrik Heigl 2009-04-28 In progress
Update the press kits on the Fedora press material page moixs and Jack 2009-04-28 In progress (done in french)

Between Preview Release and Final (2009-04-29 - 2009-05-25)

Task Name Owner Target Date Status/Notes
Update the screenshots page moixs 2009-05-05 Complete
Update the Fedora tour page Jack 2009-05-12 Complete
Advertise in-depth features to press sites 2000-05-05 Jack Complete

Final release and subsequent 4 weeks (2009-05-26 - 2009-06-23)

Task Name Owner Target Date Status/Notes
Monitor community news sites and provide corrections and additional information as needed Owner YYYY-MM-DD Complete
Additional outreach to independent journos and podcasters Owner YYYY-MM-DD Complete
Update the Marketing statistics poster 4 weeks after the release moixs 2009-06-06 Complete