From Fedora Project Wiki

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| Work out a reusability plan between the overview and the release summary || JonathanRoberts || 1 || update on 7/24 || Discuss with RahulSundaram how to reuse Overview section of Release Notes for inclusion in the Release Summary  
 
| Work out a reusability plan between the overview and the release summary || JonathanRoberts || 1 || update on 7/24 || Discuss with RahulSundaram how to reuse Overview section of Release Notes for inclusion in the Release Summary  
 
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| Talk bubble stickers || MairinDuffy || 1 || update on 7/3 || New easier artwork for easier diecutting is done [http://duffy.fedorapeople.org/collateral/stickers/fedora-stickers_2.svg here], and Mo has received one set of quotes.  More are on the way.
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| Talk bubble stickers || MairinDuffy || 1 || update on 08/07 || New easier artwork for easier diecutting is done [http://duffy.fedorapeople.org/collateral/stickers/fedora-stickers_2.svg here], and Mo has received one set of quotes.  More are on the way. Will do a test run with the cheapest once final set of quotes are in from OSCON
 
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| Workflow for getting video into FedoraTV || JonathanRoberts || 1 || update on 7/24 || We need a simple tool that allows users to upload video info for the Miro channel.  JonRob will work on building out this flow; contributors will be encouraged to use blip.tv for hosting, and we will work to improve the submission process, which is currently trac-based.
 
| Workflow for getting video into FedoraTV || JonathanRoberts || 1 || update on 7/24 || We need a simple tool that allows users to upload video info for the Miro channel.  JonRob will work on building out this flow; contributors will be encouraged to use blip.tv for hosting, and we will work to improve the submission process, which is currently trac-based.

Revision as of 19:24, 31 July 2008

Marketing tasks

Active (Assigned) Tasks

Task Name Owner Priority Target Date Status/Notes
Blog about Four Foundations DavidNalley 1 first due by 7/24 Blog post per-week til each of the Four Foundations are covered. Freedom
Poster revisions revolving around Four Foundations PaulFrields 1 update on 08/07 Discuss revising posters with MairinDuffy (STATUS: Ideas have been generated, just need to draw them!)
Work out a reusability plan between the overview and the release summary JonathanRoberts 1 update on 7/24 Discuss with RahulSundaram how to reuse Overview section of Release Notes for inclusion in the Release Summary
Talk bubble stickers MairinDuffy 1 update on 08/07 New easier artwork for easier diecutting is done here, and Mo has received one set of quotes. More are on the way. Will do a test run with the cheapest once final set of quotes are in from OSCON
Workflow for getting video into FedoraTV JonathanRoberts 1 update on 7/24 We need a simple tool that allows users to upload video info for the Miro channel. JonRob will work on building out this flow; contributors will be encouraged to use blip.tv for hosting, and we will work to improve the submission process, which is currently trac-based.
Simple istanbul videos for F9 features MichaelBeckwith 2 ongoing We now have many ideas at Marketing/ScreencastIdeas. Now we need to continue to drive people to create them, which will be an ongoing process.
Collateral library on wiki MairinDuffy 2 update as needed Great start; see Artwork/MarketingCollateral for latest.
Contributor business cards Ian Weller 2 done by mid-August Approve a final design for contributor business cards in time for most conferences where we will be promoting F10
Four Foundations Music Video GregDeKoenigsberg 2 update sometime in future Talk to RH creative about a music video starring Fedora's Four Foundations.
MarketingPlan : 1.1.3 -- Key Marketing Messages MaxSpevack 2 update as needed Max will update the plan document, mostly settled down for F9
MarketingPlan : 1.1.4 -- Strategies and Tactics JonathanRoberts and JeroenVanMeeuwen 2 update as needed Mostly settled down for F9 timeframe
MarketingPlan : 1.1.1.2 -- Target Audience RahulSundaram 2 update as needed Settled for F9
MarketingPlan : 1.1.2 -- Brand Positioning GregDeKoenigsberg 2 update as needed Settled for F9

Completed Tasks

Task Name Mentor Priority Date Completed Details
Event box JeffreyTadlock 1 5/22 Good ideas here, but this is now in the province of the ambassador groups to make it happen.
Local Release Announcements KarstenWade 1 13 May KarstenWade got some info out, but maybe not in time -- unclear how much success we've had here, and no good way to follow up.
F9 Ambassador Word of Mouth campaign / release parties! FrancescoUgolini 1 15 May Lots of great events all over the world. Yaaay ambassadors!
Press release ( SSS ) PaulFrields, KaraSchiltz 1 13 May All done!
Gathering as many Fedora Stories as possible GregDeKoenigsberg 1 5/1 We have all the stories we're going to have for F9.
F9 talking points ( SSS ) PaulFrields 1 22 April Refer to the previous process as well as the instructions on the source page .
Press kit ( SSS ) PaulFrields, MaxSpevack, KaraSchiltz 1 22 April DONE -- Live USB press kit and Fedora 9 one-sheet is going out to all media who will be interviewing PaulFrields
Compiling a list of Linux publications RussellHarrison 1 4/24 We now have a great list of press contacts here .
Examples of success of "4 Fs" in F9 PaulFrields 1 4/3 All done.
Wiki Tutorial for Raleigh folks MaxSpevack 2 3/27/2008 Good for now
Gathering metrics for mktg purposes MaxSpevack 1 4/3 The Statistics page will be updated with all of the most interesting numbers we have, and will be linked from the SingleSourceSummary .
Beta Release Overview KarstenWade 2 ongoing check-in