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Revision as of 20:18, 21 April 2010 by Mspevack (talk | contribs)

This page is a draft only
It is still under construction and content may change. Do not rely on the information on this page.

These are our team goals for FY11 (March 2010 - February 2011).

As our goals change throughout the year, this page will be updated as warranted.

What are the core values our team provides to Red Hat?

  • External evangelism
    • The Open Source Way as a growing, living best practices manual that is referenced in all things Red Hat participates in, and as a hook for public speaking engagements.
    • CORP: Provide a voice for project marketing, which complements the product and sales messages that Red Hat sends, especially around cloud and virtualization, and that is well-aligned with engineering and brand.
    • CORP: What to do with RHCE Loopback?
  • Internal evangelism
    • Orientation
    • The Open Source Way applied internally
    • Providing a catalyst or support for other teams, when needed. A small service-like component to what we do.
      • Sales, Brand, Fedora Project Leader
  • Fedora Project support
    • We still handle Fedora's worldwide budget for regional activities.
    • Leadership and health of numerous sub-projects within Fedora over time.
  • Red Hat's education strategy

What changes does Max want to make?

  • I want to seriously consider a plan for the gradual growth of this team. We have a few opportunities that exist right now, and it would be useful to have a general vision for what we want CommArch to look like in 2 years.
  • I want to do a better job of encapsulating our education work, our Fedora work, and then having time to really figure out what else our team's big tent poles are. We need to get to a place where Mel is doing 80% education and 20% Fedora, and where I am doing virtually nothing day to day in Fedora. I have too many Fedora responsibilities, and I want to hand all of them off. In short, I'd love to find someone for whom 80% of their job is "Take over everything that Max does in Fedora" and the other 20% is TBD.
  • We need a professional wrapper-sounding, Red Hat branded envelope to wrap all of our educational initiatives in. A company with the size and social conscience of Red Hat should have an education strategy. We have been developing and executing one, but it's time to solidify that and professionalize it a bit.

Open Source in Education

FIXME -- Fancy high-level goal statement.

FIXME -- POSSE high-level goal statement.

  • Be on a pace to have a public-facing POSSE Alumni list containing at least 200 professors after 5 years of POSSE.
  • Solidify the Computer Science POSSE curriculum with 2010 POSSEs, and facilitate at least one inter-disciplinary POSSE as well.
  • Establish metrics that can be tracked over time.
    • Conversion rate -- how many POSSE graduates go on to organize and/or teach a POSSE in the future?
    • Attrition rate -- how many POSSE graduates are still teaching after X years, and how many are still teaching open source?
  • Build a roadmap for a POSSE Alumni Reunion.
    • Encourages further POSSE development, and is critical to the leveraged, yet managed, expansion of POSSE.
    • Given the long time cycle of academia, planning for this may occur during FY11 for an event during FY12.
  • Continue to work with Pam Chestek in determining whether or not it is appropriate to pursue any trademarks.

FIXME -- Teaching Open Source high-level goal statement.

  • Step up Red Hat's participation here, with two aims:
    • Make it clear that Red Hat is a driving force in this community, and a thought leader in catalyzing projects and growing the community.
    • Inject some corporate urgency and speed into the slower-moving academic world.
  • Take stock of the endeavors that were proposed and started last year, and prune them, focusing only on the ones that have gained some community buy-in and provide value.
  • Re-focus the community as a place where open-source engaged professors come to gain efficient visibility and to collaborate with their peers.
  • Convert at least 5 new contributors from the TOS community.
  • Implement a TOS Ambassadors program, which allows professors who find value in TOS to represent TOS and grow the TOS brand.

FIXME -- Curriculum high-level goal statement.

  • Textbook
    • Alpha is complete by end of FY11 Q1.
    • Beta is complete by end of FY11 Q2.
    • Textbook being used in at least 3 live courses when 2010 school year starts (FY11 Q3).
  • RH007 opened, updated, localized, and being used.

FIXME -- Comms high-level goal statement.

    • Articles should generally rate as among the best, by whatever metrics OSDC uses to judge the success of the different channels.
    • By the end of FY11, CommArch should only be producing 50% of the content.
    • Build a writer/contributor portfolio that demonstrates osdc/edu is a center of thought leadership in the space.

FIXME -- University Portfolio high-level goal statement.

  • Treat our university investments like a financial portfolio and track returns and prospects over time.
  • Establish some guidelines for future investments. Formalize and expand the professor grants idea.

FIXME -- Fedora high-level goal statement.

  • Maintain visibility in Fedora, and when we see places where tiny amounts of support from us can reinforce or encourage good ideas, provide those tiny amounts of support. This is a visibility/influence play only.
  • Fedora Scholarship continues into its 4th year. Minimal time investment, with an eye to passing leadership into the community with CommArch oversight.
  • Summer Coding --> EXPAND ME.

Project Building

Max doesn't like a lot of the stuff written in this section at all. Difficult choices and conversations to be had here.

Create, be, and be known for being a center of excellence on the following topics on the use, motivations, and characteristics of:

  • Open source community building best practices other than participation in code development as presently done by Red Hat engineering.
  • Free distributions, their development communities, and their relationship to Red Hat's paid products and commercial value proposition.

Create a community health dashboard, reflecting the status of the communities that exists around key Red Hat initiatives.

  • This project should be done in consultation with both RH and JBoss input. Highlight projects that have been identified as critical to Red Hat, and provide analysis of the health of the communities around those projects to aid in decision making.
  • Data driven benchmarking: include metrics of participation, statistical analysis, and deltas over time.
  • Work with (and contribute to) the EKG project and lookatgit project, which are upstream tools for analyzing mailing lists and git repositories of projects.
  • Provide the team with a tool that can demonstrate the improvements in the communities in which we engage directly, as well as internal advocacy and exposure to the team's work.

Working with Fedora contributors, provide vision and high-level management to create and track the next generation of statistics for the Fedora community.

  • Integrate this work into the aforementioned dashboard.

Continue development and promotion of The Open Source Way.

  • FIXME -- What's the expansion roadmap?
  • FIXME -- How do we incorporate video or audio, like a podcast on community best practices?
  • FIXME -- Integration with RHU, as an excuse to refresh some old RHU content and make it CommArch owned?

Participate, and when possible, provide leadership and vision in key Red Hat projects, providing valuable services to our "internal customers". Be internal advocates of the Community Architecture vision. Ensure that projects are built to handle new contributors.

  • FIXME -- Project Marketing for virtualization, cloud, management?
  • FIXME -- Cloud and Fedora. Amazon and deltacloud.
  • FIXME -- Spacewalk, as a "for instance" of two birds with one stone.
  • Expand and institutionalize an "open sourcing process" for use across Red Hat.

FIXME -- Become a recognized expert on the impact that other Linux distributions have on Red Hat's business. Do we still want this as a goal?

Global Community Stewardship

Maintain the overall health status and growth of the Fedora Project, encouraging minimal Red Hat touch in community leadership, except in the communities of greatest importance to Red Hat. Provide leveraged development & marketing, and authentically spread the Fedora and Red Hat brands worldwide.

Steward the Premier Fedora Events, while encouraging community leadership, ownership, and accountability.

  • Ensure that 4 FUDCons are held in various regions (NA, LATAM, EMEA, India/APAC).
  • Ensure that at least 20 Fedora Activity Days are held around the world, with specific goals and deliverables.

Make Fedora Ambassadors as self-sufficient as posible.

  • Work with the Fedora Ambassadors Steering Committee to manage a global events budget.
  • Cultivate and support local leadership communities worldwide.
  • Identify, encourage, develop, and engage with local community leaders.

As needed, triage Fedora communities. Fill leadership gaps, identify critical path, build up a community of leadership, and ultimately transition leadership to a community member.

  • Fedora Marketing is community-led early in the Fedora 14 release cycle.
  • Provide the equivalent of "general management" to Fedora Design and Fedora Artwork.
    • Ensure they have a schedule integrated with the rest of Fedora.
    • Ensure they have a ticketing system and way of tracking work and prioritizing it.
    • Ensure that there are on-ramps for new contributors.
    • Forge connections to Red Hat's internal design and user experience teams.
    • Find, cultivate, and install community leadership.


Individual goals that don't fall into a specific category, but are still important.

Assist and advise the Fedora Project Leader.

Budget, meeting, and Community Architecture team leadership.

Maintain an active blog (at least 50 substantive posts this year) that is aggregated on Planet Fedora and other appropriate aggregators.

Maintain a presence in the Fedora community, since it is a focal lens for many projects that are important to Red Hat.

  • Keep up with Fedora mailing lists, Planet Fedora, LWN, etc.
  • Participate in community events as members of the Red Hat Community Architecture team, as open source evangelists, and as Fedora Ambassadors. Deliver an appropriately broad or narrow message, depending on our role at each event.