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{{Anchor|Marketing}}
{{Anchor|Marketing}}
== Marketing ==


In this section, we cover the Fedora Marketing Project.
==Marketing==
 
In this section, we cover the happenings for Fedora Marketing Project for the last week.


http://fedoraproject.org/wiki/Marketing
http://fedoraproject.org/wiki/Marketing


Contributing Writer: [[User:Mchua| Mel Chua]] (Temporary sub for the week - Chaitanya Mehandru will be back next week with more Exciting News from Marketing. Stay tuned...)
Contributing Writer: [[User:pcalarco | Pascal V. Calarco]]
 
=== Marketing Meeting Log for 2009-09-01 ===
 
Meeting logs <ref>http://meetbot.fedoraproject.org/fedora-meeting/2009-09-08/fedora-meeting.2009-09-08-20.01.log.html</ref> and notes <ref>http://meetbot.fedoraproject.org/fedora-meeting/2009-09-08/fedora-meeting.2009-09-08-20.01.html</ref> for the 2009-09-08 Fedora Marketing Meeting were made available. All Marketing meetings and notes are open to the public. <ref>https://fedoraproject.org/wiki/Marketing_meetings</ref>


=== Call for F12 slogan ideas ===
We are looking for a new writer to take up the weekly Marketing beat.  If you are interested, drop a note to one of the FWN editors!


We need a slogan for the F12 release! A release slogan is a short call-to-action that fits the artwork theme from Design <ref>https://fedoraproject.org/wiki/F12_release_slogan#Themes</ref>. (F11's slogan was "Reign," F10's was "Fire it up!") Please put your slogan ideas here: <ref>https://fedoraproject.org/wiki/F12_release_slogan#New_slogan_ideas.</ref> Feel free to discuss slogan ideas on the mailing lists - but also make sure to put your ideas in that table on that wiki page so they'll be counted. More details on the mailing list thread: <ref>https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00083.html</ref>
=== MMM. Almost as tasty as a beefy miracle... your weekly delicious Marketing Meeting Minutes are here! ===


=== Fedora Insight update ===
[[User:Rbergero|Robyn Bergeron]] announced<ref>http://lists.fedoraproject.org/pipermail/marketing/2011-March/013755.html</ref> the availability of the latest Marketing team minutes


Mel Chua says: "I finally realized the way to keep [the Fedora Insight status page<ref>https://fedoraproject.org/wiki/Fedora_Insight#What.27s_happening</ref>] up to date was to link to our ticketing system <ref>https://fedorahosted.org/marketing-team/query?status=new&status=assigned&status=reopened&component=Fedora+Insight&order=priority</ref>, since *that* is up to date... now it's time to turn our attention to FI content."<ref>https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00041.html</ref> Mo Duffy's excellent work on the FI theme continues with special thanks to Simon Birtwistle and Keiran Smith for their help. <ref>https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00084.html</ref>
"Greetings, Marketeers!


=== Help wanted: Getting Fedora in the news ===
F15 goodness is well underway.  If you're interested in picking up  anything on the schedule, including doing a feature profile or want to  start digging in on one page release notes, please let us know!


Susmit Shannigrahi brought up a great idea this week: A lot of "industry"-type magazines will have an editorial calendar that they make available, usually a year or so in advance. What if we had a team that acted as a liaison between the magazine and interested writers from the Fedora community? "...if a magazine is going to have an issue on Localisation, the team will ensure there is an article on Transifex if someone is interested to write it. Or if a magazine is going to roll out an issue on IT infrastructure,
Notes from the meeting are below.
the team will ensure that someone writes about puppet and so on." <ref>https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00070.html</ref> Are you interested in this idea or in helping out? Do you have any publications to add to the Marketing press publications list<ref>https://fedoraproject.org/wiki/Marketing_press_publications</ref>? Email the marketing list today! <ref>https://www.redhat.com/mailman/listinfo/fedora-marketing-list</ref>


=== Fedora in the News ===
See you next week!


Rahul Sundaram spotted <ref>https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00028.html</ref> a TechRepublic blog entry on delta RPMs in F11. <ref>http://blogs.techrepublic.com.com/opensource/?p=904</ref> "If... you have a slow Internet connection or you pay-per-byte for your Internet connection, then using Presto makes sense: it will download smaller files which will save time and money."
Minutes<ref>http://meetbot.fedoraproject.org/fedora-meeting-1/2011-03-22/fedora_marketing.2011-03-22-20.03.html</ref>


Via Karlie Robinson: <ref>https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00093.html</ref> The Fedora community, featuring our own Fred Grose and Karlie Robinson, is mentioned in an article about RIT professor Steve Jacobs's course on teaching open source development for the One Laptop Per Child and Sugar Labs projects. <ref>http://www.rit.edu/academicaffairs/centerforstudentinnovation/?p=526</ref>
Full logs<ref>http://meetbot.fedoraproject.org/fedora-meeting-1/2011-03-22/fedora_marketing.2011-03-22-20.03.log.html</ref>"


=== Marketing HOWTO: Creating press releases ===
<references/>


Inspired by Fedora Infrastructure's SOPs <ref>https://fedoraproject.org/wiki/Category:Infrastructure_SOPs</ref>, we've started a category for Marketing HOWTOs <ref>https://fedoraproject.org/wiki/Category:Marketing_HOWTO</ref> in order to document our collective marketing knowledge and make it easier for community members to add a little Marketing jazz to their projects. The first one is on writing press releases <ref>https://fedoraproject.org/wiki/Marketing_HOWTO_write_a_press_release</ref>, inspired by Ian Weller's request for feedback on the Creative Commons re-licensing announcement.
=== SxSW photobooth awesomeness and its future ===


=== Passing on the Fedora print magazine proposal for the time being ===
[[User:herlo|Clint Savage]] discussed<ref>http://lists.fedoraproject.org/pipermail/marketing/2011-March/013744.html</ref> strategies for making the "SxSW photobooth awesomeness and its future" more universal to FAmNA events.


After much thought-provoking and insightful deliberation and discussion with the community in response to the Linux Pro Magazine F11 special issue proposal<ref>https://fedoraproject.org/wiki/Fedora_print_magazine_proposal</ref>, we have decided to pass on this opportunity for F12. Max Spevack: "There are several reasons why, which I discussed during today's Fedora Marketing meeting. For those who would like to read that over, please see http://meetbot.fedoraproject.org/fedora-meeting/2009-09-08/fedora-meeting.2009-09-08-20.01.log.html, starting at 20:39:27 in the log. As always, any comments are welcome. I really like the way this entire idea was discussed, considered, etc. in (what I consider) a very public and transparent way."<ref>https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00059.html</ref>
"As you probably know, I've been hanging around Fedora for a few years now. I helped improve the events that Fedora attends by creating the Fedora EventBox.  It's been going really well, but this week, I saw a big improvement because of just a few people at SxSW. I would like to thank Mo, Emily, Spot, Jared and anyone else who helped make the booththere awesome!


=== Marketing Research ===
. . .


Robyn Bergeron has started forming a Real Market Research Strategy for Fedora. <ref>https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00078.html</ref> See the Marketing Research wiki page <ref>https://fedoraproject.org/wiki/Marketing_research</a> and help us answer a few questions <ref>https://fedoraproject.org/wiki/Marketing_research#Questions_to_Answer</ref> that will help us figure out what information is most crucial to gather first.
But there's more we can do with this, and that's where I think the value lies.  For one, it is cool that each participant get's a nice little card printed right there with a QR code so they can go retrieve it. But it would also be nice to let them share their photos on social networking sites like Facebook, identi.ca, foursquare, twitter, etc. I can also see gaining contributors from this concept, in that they are now 'part' of Fedora's legacy.   Maybe having them show up on the FedoraProject front page when an event is happening?  I seriously think that this is stuff that everyone in Fedora would love."


<references/>
<references/>

Latest revision as of 14:19, 24 March 2011

Marketing

In this section, we cover the happenings for Fedora Marketing Project for the last week.

http://fedoraproject.org/wiki/Marketing

Contributing Writer: Pascal V. Calarco

We are looking for a new writer to take up the weekly Marketing beat. If you are interested, drop a note to one of the FWN editors!

MMM. Almost as tasty as a beefy miracle... your weekly delicious Marketing Meeting Minutes are here!

Robyn Bergeron announced[1] the availability of the latest Marketing team minutes

"Greetings, Marketeers!

F15 goodness is well underway. If you're interested in picking up anything on the schedule, including doing a feature profile or want to start digging in on one page release notes, please let us know!

Notes from the meeting are below.

See you next week!

Minutes[2]

Full logs[3]"

SxSW photobooth awesomeness and its future

Clint Savage discussed[1] strategies for making the "SxSW photobooth awesomeness and its future" more universal to FAmNA events.

"As you probably know, I've been hanging around Fedora for a few years now. I helped improve the events that Fedora attends by creating the Fedora EventBox. It's been going really well, but this week, I saw a big improvement because of just a few people at SxSW. I would like to thank Mo, Emily, Spot, Jared and anyone else who helped make the booththere awesome!

. . .

But there's more we can do with this, and that's where I think the value lies. For one, it is cool that each participant get's a nice little card printed right there with a QR code so they can go retrieve it. But it would also be nice to let them share their photos on social networking sites like Facebook, identi.ca, foursquare, twitter, etc. I can also see gaining contributors from this concept, in that they are now 'part' of Fedora's legacy. Maybe having them show up on the FedoraProject front page when an event is happening? I seriously think that this is stuff that everyone in Fedora would love."