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{{Anchor|Marketing}}
{{Anchor|Marketing}}
== Marketing ==


In this section, we cover the Fedora Marketing Project.
==Marketing==
 
In this section, we cover the happenings for Fedora Marketing Project for the last week.


http://fedoraproject.org/wiki/Marketing
http://fedoraproject.org/wiki/Marketing


Contributing Writer: [[User:Cmehandru| Chaitanya Mehandru]]
Contributing Writer: [[User:pcalarco | Pascal V. Calarco]]
 
We are looking for a new writer to take up the weekly Marketing beat.  If you are interested, drop a note to one of the FWN editors!


=== Marketing Meeting Log for 2009-09-15 ===
=== MMM. Almost as tasty as a beefy miracle... your weekly delicious Marketing Meeting Minutes are here! ===


Meeting logs <ref>http://meetbot.fedoraproject.org/fedora-meeting/2009-09-15/fedora-meeting.2009-09-15-20.00.log.html</ref> and notes <ref>http://meetbot.fedoraproject.org/fedora-meeting/2009-09-15/fedora-meeting.2009-09-15-20.00.html</ref> for the 2009-09-15 Fedora Marketing Meeting were made available. All Marketing meetings and notes are open to the public. <ref>https://fedoraproject.org/wiki/Marketing_meetings</ref>
[[User:Rbergero|Robyn Bergeron]] announced<ref>http://lists.fedoraproject.org/pipermail/marketing/2011-March/013755.html</ref> the availability of the latest Marketing team minutes


===F12 Talking points===
"Greetings, Marketeers!


Some big news!! The F12 talking points have been released, and are ready for use (and improvement!)<ref>https://fedoraproject.org/wiki/Talking_points</ref>. Many thanks to Steven Moix, Paul Frields, and Jon Roberts for their hard work.
F15 goodness is well underway.  If you're interested in picking up  anything on the schedule, including doing a feature profile or want to start digging in on one page release notes, please let us know!


=== F12 release slogan selection ===
Notes from the meeting are below.


Different ideas and themes were introduced making it a hot topic. Finally ‘Unite’ was supported well and is the proposed slogan waiting acceptance in the final call<ref>https://fedoraproject.org/wiki/F12_release_slogan</ref>.
See you next week!


=== Fedora Insight update ===
Minutes<ref>http://meetbot.fedoraproject.org/fedora-meeting-1/2011-03-22/fedora_marketing.2011-03-22-20.03.html</ref>


We are almost done with Deployment and have the status for some of the known outstanding things like packaging<ref> https://fedorahosted.org/marketing-team/ticket/36</ref><ref>https://fedorahosted.org/marketing-team/ticket/25</ref>. By September 21, everything gets packaged and staged for loadtesting and we will then be able to move from staging to production by September 28.
Full logs<ref>http://meetbot.fedoraproject.org/fedora-meeting-1/2011-03-22/fedora_marketing.2011-03-22-20.03.log.html</ref>"


Dale Bewley is looking into a workflow to see how FWN could use "fun things you can do with Fedora" and has been experimenting with Zikula to prepare a mini FWN<ref>
<references/>
http://publictest6.fedoraproject.org/zikula/index.php/News/2009/9/17/Fedora-Weekly-News-101/</ref>.


Mel suggested that it might be a good opportunity for Ambassadors to help create Marketing collateral that would be useful for other Ambassadors: Prepare short stories for "I use Fedora" rotations on the webpage and Fedora Insight. <ref>https://fedorahosted.org/marketing-team/ticket/12</ref>.
=== SxSW photobooth awesomeness and its future ===


It's something that would be great for Ambassadors to do before the F12 launch (before the Beta launch, if possible) - write up *your* story about using Fedora, the stories of your friends and the people you've introduced Fedora to - and also potentially something fun to do *at* an F12 launch event; interview new users, make a podcast with them, film them describing something cool they've just discovered about their new operating system, help them write an article for FI.
[[User:herlo|Clint Savage]] discussed<ref>http://lists.fedoraproject.org/pipermail/marketing/2011-March/013744.html</ref> strategies for making the "SxSW photobooth awesomeness and its future" more universal to FAmNA events.


=== Marketing Research ===
"As you probably know, I've been hanging around Fedora for a few years now.  I helped improve the events that Fedora attends by creating the Fedora EventBox.  It's been going really well, but this week, I saw a big improvement because of just a few people at SxSW.  I would like to thank Mo, Emily, Spot, Jared and anyone else who helped make the booththere awesome!


Robyn Bergeron proposed the participation of FUDCon attendees being useful in marketing research. Sub-groups like FI, Design, Desktop SIG, Ambassadors and FUDCon attendees can be very helpful resources for answering/retrieving valuable market research questions/information. Robyn wil also figure out the marketing research timeline between now and FUDCon. Mel Chua to look into getting limesurvey into infra and ask RHT Marketing folks about publicly available datasets for marketing research
. . .


But there's more we can do with this, and that's where I think the value lies.  For one, it is cool that each participant get's a nice little card printed right there with a QR code so they can go retrieve it.  But it would also be nice to let them share their photos on social networking sites like Facebook, identi.ca, foursquare, twitter, etc.  I can also see gaining contributors from this concept, in that they are now 'part' of Fedora's legacy.  Maybe having them show up on the FedoraProject front page when an event is happening?  I seriously think that this is stuff that everyone in Fedora would love."


<references/>
<references/>

Latest revision as of 14:19, 24 March 2011

Marketing

In this section, we cover the happenings for Fedora Marketing Project for the last week.

http://fedoraproject.org/wiki/Marketing

Contributing Writer: Pascal V. Calarco

We are looking for a new writer to take up the weekly Marketing beat. If you are interested, drop a note to one of the FWN editors!

MMM. Almost as tasty as a beefy miracle... your weekly delicious Marketing Meeting Minutes are here!

Robyn Bergeron announced[1] the availability of the latest Marketing team minutes

"Greetings, Marketeers!

F15 goodness is well underway. If you're interested in picking up anything on the schedule, including doing a feature profile or want to start digging in on one page release notes, please let us know!

Notes from the meeting are below.

See you next week!

Minutes[2]

Full logs[3]"

  1. ↑ http://lists.fedoraproject.org/pipermail/marketing/2011-March/013755.html
  2. ↑ http://meetbot.fedoraproject.org/fedora-meeting-1/2011-03-22/fedora_marketing.2011-03-22-20.03.html
  3. ↑ http://meetbot.fedoraproject.org/fedora-meeting-1/2011-03-22/fedora_marketing.2011-03-22-20.03.log.html

SxSW photobooth awesomeness and its future

Clint Savage discussed[1] strategies for making the "SxSW photobooth awesomeness and its future" more universal to FAmNA events.

"As you probably know, I've been hanging around Fedora for a few years now. I helped improve the events that Fedora attends by creating the Fedora EventBox. It's been going really well, but this week, I saw a big improvement because of just a few people at SxSW. I would like to thank Mo, Emily, Spot, Jared and anyone else who helped make the booththere awesome!

. . .

But there's more we can do with this, and that's where I think the value lies. For one, it is cool that each participant get's a nice little card printed right there with a QR code so they can go retrieve it. But it would also be nice to let them share their photos on social networking sites like Facebook, identi.ca, foursquare, twitter, etc. I can also see gaining contributors from this concept, in that they are now 'part' of Fedora's legacy. Maybe having them show up on the FedoraProject front page when an event is happening? I seriously think that this is stuff that everyone in Fedora would love."

  1. ↑ http://lists.fedoraproject.org/pipermail/marketing/2011-March/013744.html
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