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Marketing

In this section, we cover the Fedora Marketing Project.

http://fedoraproject.org/wiki/Marketing

Contributing Writer: Mel Chua (Temporary sub for the week - Chaitanya Mehandru will be back next week with more Exciting News from Marketing. Stay tuned...)

Marketing Meeting Log for 2009-09-01

Meeting logs [1] and notes [2] for the 2009-09-08 Fedora Marketing Meeting were made available. All Marketing meetings and notes are open to the public. [3]

Call for F12 slogan ideas

We need a slogan for the F12 release! A release slogan is a short call-to-action that fits the artwork theme from Design [4]. (F11's slogan was "Reign," F10's was "Fire it up!") Please put your slogan ideas here: [5] Feel free to discuss slogan ideas on the mailing lists - but also make sure to put your ideas in that table on that wiki page so they'll be counted. More details on the mailing list thread: [6]

Fedora Insight update

Mel Chua says: "I finally realized the way to keep [the Fedora Insight status page[7]] up to date was to link to our ticketing system [8], since *that* is up to date... now it's time to turn our attention to FI content."[9] Mo Duffy's excellent work on the FI theme continues with special thanks to Simon Birtwistle and Keiran Smith for their help. [10]

Help wanted: Getting Fedora in the news

Susmit Shannigrahi brought up a great idea this week: A lot of "industry"-type magazines will have an editorial calendar that they make available, usually a year or so in advance. What if we had a team that acted as a liaison between the magazine and interested writers from the Fedora community? "...if a magazine is going to have an issue on Localisation, the team will ensure there is an article on Transifex if someone is interested to write it. Or if a magazine is going to roll out an issue on IT infrastructure, the team will ensure that someone writes about puppet and so on." [11] Are you interested in this idea or in helping out? Do you have any publications to add to the Marketing press publications list[12]? Email the marketing list today! [13]

Fedora in the News: delta RPMs on TechRepublic

Rahul Sundaram spotted [14] a TechRepublic blog entry on delta RPMs in F11. [15]

Marketing HOWTO: Creating press releases

Inspired by Fedora Infrastructure's SOPs [16], we've started a category for Marketing HOWTOs [17] in order to document our collective marketing knowledge and make it easier for community members to add a little Marketing jazz to their projects. The first one is on writing press releases [18], inspired by Ian Weller's request for feedback on the Creative Commons re-licensing announcement.

Passing on the Fedora print magazine proposal for the time being

After much thought-provoking and insightful deliberation and discussion with the community in response to the Linux Pro Magazine F11 special issue proposal[19], we have decided to pass on this opportunity for F12. Max Spevack: "There are several reasons why, which I discussed during today's Fedora Marketing meeting. For those who would like to read that over, please see http://meetbot.fedoraproject.org/fedora-meeting/2009-09-08/fedora-meeting.2009-09-08-20.01.log.html, starting at 20:39:27 in the log. As always, any comments are welcome. I really like the way this entire idea was discussed, considered, etc. in (what I consider) a very public and transparent way."[20]

Marketing Research

Robyn Bergeron has started forming a Real Market Research Strategy for Fedora. [21] See the Marketing Research wiki page Cite error: Closing </ref> missing for <ref> tag that will help us figure out what information is most crucial to gather first.

  1. http://meetbot.fedoraproject.org/fedora-meeting/2009-09-08/fedora-meeting.2009-09-08-20.01.log.html
  2. http://meetbot.fedoraproject.org/fedora-meeting/2009-09-08/fedora-meeting.2009-09-08-20.01.html
  3. https://fedoraproject.org/wiki/Marketing_meetings
  4. https://fedoraproject.org/wiki/F12_release_slogan#Themes
  5. https://fedoraproject.org/wiki/F12_release_slogan#New_slogan_ideas.
  6. https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00083.html
  7. https://fedoraproject.org/wiki/Fedora_Insight#What.27s_happening
  8. https://fedorahosted.org/marketing-team/query?status=new&status=assigned&status=reopened&component=Fedora+Insight&order=priority
  9. https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00041.html
  10. https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00084.html
  11. https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00070.html
  12. https://fedoraproject.org/wiki/Marketing_press_publications
  13. https://www.redhat.com/mailman/listinfo/fedora-marketing-list
  14. https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00028.html
  15. http://blogs.techrepublic.com.com/opensource/?p=904
  16. https://fedoraproject.org/wiki/Category:Infrastructure_SOPs
  17. https://fedoraproject.org/wiki/Category:Marketing_HOWTO
  18. https://fedoraproject.org/wiki/Marketing_HOWTO_write_a_press_release
  19. https://fedoraproject.org/wiki/Fedora_print_magazine_proposal
  20. https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00059.html
  21. https://www.redhat.com/archives/fedora-marketing-list/2009-September/msg00078.html