Archive:Marketing/Meetings/Minutes/IRCLog20080228

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<h1>IRC Log of Marketing Meeting - 28 02 2008</h1>
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<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">time</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">HAPPY NEW YEAR!</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">haha</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144">gregdek_gone, same to you :)</td></tr>
<tr><td class="action" colspan="3">*gregdek_home looks around.</td></tr>
<tr><td class="action" colspan="3">*spevack waves at gregdek_home</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">joadams: Are you here?</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">yes, i am here</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Excellent.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">So lemme blather a bit, and then we'll dig into the agenda.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">First of all:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Thanks for folks showing up.  I think we all think this stuff is important.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">About how I run meetings:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">*Agenda uber alles.*</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">And today's agenda is here:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40"><a href="http://fedoraproject.org/wiki/Marketing/Tasks">http://fedoraproject.org/wiki/Marketing/Tasks</a></td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">gregdek_home: quick questino - is somebody logging?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">And we will move down it point by point.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">JonRob: Yes, I'm logging.</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">cool</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">But backups are always welcome.  :)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">When we're done with agenda, we can go free-flow.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Any questions?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Looks like not.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Item 1: Marketing Schedule!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">This does not appear to have an owner.</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">what's involved?</td></tr>
<tr><td class="action" colspan="3">*poelcat will likely take it</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Unclear.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">i have some ideas</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">You have the floor, spevack.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">(1) JonRob recently said "it's about time for beta to come out, maybe we should start thinking about the ReleaseSummary"</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">so that's an obvious deliverable each release</td></tr>
<tr><td class="action" colspan="3">*gregdek_home has quit (Read error: 104 (Connection reset by peer))</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">that could be given a schedule</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">additionally</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">the creation of banner ads, the "countdown" ad, etc. so that things can be ready with lots of lead time</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">this could include the CD/DVD artwork.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">EOF for now, maybe this will generate other ideas</td></tr>
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<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144">gregdek_gone, wb</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">spevack: +1 on countdown ad etc being scheduled</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">yeah, i think the intent was to create a gantt-chart-like schedule with all major events leading up to the release, with milestone dates, and dependencies noted on the schedule  </td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">but not so sure about cd/dvd artwork</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Sigh.</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">art team haven't finalised release artwork yet</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">gregdek_home: should i re-post what i said for you?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Yes, please.</td></tr>
<tr><th class="nick" style="background: #4b904b">tw2113</th><td class="text" colspan="2" style="color: #4b904b">art team is still hammering out the official theme</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">JonRob: i know they are still working on the artwork.</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144"><spevack> that could be given a schedule</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144"><spevack> additionally</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144"><spevack> the creation of banner ads, the "countdown" ad, etc. so that things can be ready with lots of lead time</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144"><spevack> this could include the CD/DVD artwork.</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144"><spevack> EOF for now, maybe this will generate other ideas</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">poelcat has done an awesome job with other schedules</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Are we talking about a more generic "what happens during each release" schedule, or a schedule specific to F9?</td></tr>
<tr><td class="action" colspan="3">*poelcat notes we have an "art schedule" in TaskJuggler</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">gregdek_home: i was suggesting that the ReleaseSummary is a marketing task that happens each release</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Ah, ok.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">and that the planning of a rough draft, candidate, final draft of that maps really well to the release Schedule</td></tr>
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<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">spevack: and it needs to be coordinated with the docs group</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">ie: once Feature freeze hits, you can start writing about the new features</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">poelcat: If you were running this project, how would you track milestones?</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">not sure what you mean</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">look at today() and compare to the schedule?</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888"><a href="http://poelstra.fedorapeople.org/schedules/f-9/f-9-art-tasks.html">http://poelstra.fedorapeople.org/schedules/f-9/f-9-art-tasks.html</a></td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">What mechanisms do you use to keep other subprojects inline?</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">all I need are "marketing tasks" and I can create a separate schedule</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Ah, ok.</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">gregdek_home: nothing fancy right now</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">And how does the art team keep themselves on track?  Do they revisit that schedule every week or two?</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144">gregdek_gone, yes</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">gregdek_home: note the art schdule has mkting deliverables</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144">gregdek_gone, they are planning to have a new round before final</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">and if we have a mkting based schedule we can dependency link to the art tasks</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">How do items get added to that schedule?  poelcat, do you manage that?</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">yes</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">gregdek_home: yes</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144">gregdek_gone, it is "some extra time" with round 3 actually</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">well the current art team plans seems to be to target RC instead of beta release</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">poelcat: So I'm looking at that schedule, and I don't see owners.  Where is that tracked?</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">gregdek_home: owners are not tracked at this time</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">from a timeline perspective, i think the art schedule looks really good.  Gets everything done with a lot of lead time.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">So here's my take...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">...and other folks can tell me what they think.</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">gregdek_home: the first scheduling iteration was wikis; this the .2, but assigning resources (people/accountable parties) woul be .3</td></tr>
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<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">I don't want to start with schedule, because I don't think we've done "Fedora marketing" enough to "get it" quite yet.  I want to start with "Tasks" tracked on the wiki, with regular meetings, and see where we end up at.</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">fair enough</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Art has been though this iteration a few times, so hopefully we can get there.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">gregdek_home: +1.  I like the idea of having a set of defined tasks that we know will always happen, with owners. Some of those tasks repeat each release (the ReleaseSummary) and others are one-off.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">by the way</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">if anyone quesitons the value of the release summary</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">every time I have done the "we've released Fedora, now Max (and soon Paul F.) gives the press interviews</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">that release summary is INCREDIBLE</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">:)</td></tr>
<tr><td class="action" colspan="3">*gregdek_home knocks "schedule" out of the wiki for now.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Moving on!</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">and it's in the top 5 pages viewed in all o *.fedoraproject.org</td></tr>
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<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Next item: Marketing Plan!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">joadams: Tell us what's up!</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">ok, i've gone out and looked at a bunch of marketing plans ...</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">... both real ones and templates</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">and i've pulled together a template "skeleton" that i think covers the major areas we'd want to cover for Fedora</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">haven't been able to post it to the wiki yet (sorry), but i emailed a PDF to the list this morning</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">the thinking was that we'd put it out there, and team members could claim ownership of parts / sections</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">with a deadline for completion, of course</td></tr>
<tr><td class="action" colspan="3">*gregdek_home nods.</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">joadams: I looked at it and I could fill in atleast a few sections</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Does it make sense to put this document (a) on wiki, or (b) on gobby?  Thoughts?</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">I do not see this pdf in my mail box</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">it's in a "re:" message to greg's "CONFIRMED" message</td></tr>
<tr><td class="action" colspan="3">*EvilBob found it now</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">gregdek_home: gobby is probably a good idea</td></tr>
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<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">joadams: So I understand the goal.  The goal is for all of us to answer the key questions in this plan, like "who's our audience?" and then proceed to the actual deliverables...right?</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">yes ... taking the time to articulate the items in this plan should get everyone in alignment and "grease the wheels" for all downstream activity</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">though i don't want to underestimate what it will take to get to agreement on more subjective items like "who is the target", "what should our main marketing messages be", etc.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Which makes it pretty much the most important activity we have, and the one that will create the most (argument | energy | friction | name-calling).  :)</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">i assume (?) that some of these items will be up for debate</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">not if it were up to me greg ;-)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">I should hope!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Heh.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK, so this is why I think this needs to be on wiki quickly.</td></tr>
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<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">I would say gobby, but I'm not sure everyone's up to speed on it yet.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">mether: Do you need a fedora account to use gobby?</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">gregdek_home: yes</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">gregdek_home: it looks like it's already there?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Really?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">JonRob: link?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e"><a href="http://fedoraproject.org/wiki/Marketing/MarketingPlan">http://fedoraproject.org/wiki/Marketing/MarketingPlan</a></td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">i haven't checked carefully</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Brilliant!</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">but the content looks more or less the same</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">certainly looks like a skeleton to me</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Whoever did that gets a gold star!</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">needs wikifying though</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">proper sections/contents etc</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Ah, it was quaid, maybe.</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">gregdek_home: karsten wade</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">Karsten must not be sick enough</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Where is he, anyway?  Oh well.  I'll give him a big kiss when I see him.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK, so there's the skeleton!</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">gregdek_home: he is ill</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">:(</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Well, scratch that kiss idea, then.</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">+1</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">joadams: Does that URL look good to you?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">And then, how do we proceed?  Do we all want to edit the wiki and add comments?</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">yes ... i sent this doc to karsten a few weeks ago, and it looks like he transferred it all over as-is</td></tr>
<tr><td class="action" colspan="3">*gregdek_home goes to update tasks list, one moment...</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">i'm working on wikifying it this minute if people are happy for that?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">proper sections etc</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">my question was, do you think that people will need a little blurb or explanation of what should go in each section, or is it pretty self-explanatory?</td></tr>
<tr><th class="nick" style="background: #4b904b">tw2113</th><td class="text" colspan="2" style="color: #4b904b">i figure, at least it's there</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">joadams: some bits are less so than others</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">JonRob: You go, thanks.</td></tr>
<tr><td class="action" colspan="3">*gregdek_home hrms.</td></tr>
<tr><td class="action" colspan="3">*rharrison (n=rharriso nat/cisco/x-abe73383b17ca176) has joined #fedora-mktg</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Every one of these subsections could lead to pretty in-depth discussion.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Thinking of the right way to manage that.</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">gregdek_home: what would be great is the software that FSF used to manage GPLv3</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">gregdek_home: it is called stet</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f"><a href="http://en.wikipedia.org/wiki/Stet_(software">http://en.wikipedia.org/wiki/Stet_(software</a>)</td></tr>
<tr><td class="action" colspan="3">*gregdek_home hrms.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK, so.</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">gregdek_home: on the wiki we can create sub pages and include them in a final (complete) doc</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Yeah, maybe.</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">the same way we do the release notes beats</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">joadams: What are the critical path questions, as you see them?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Which of these questions do we need to be answering first?  Should we just work top-down?</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">by that, do you mean the most important sections to complete?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">joadams: Yes.</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">no, i wouldn't recommend top-down ... some of the later sections are important too</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">gut feeling:  target audience (customer) is most important, brand positioning second, marketing messages third, strategies & tactics #4</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">that seems the critical path to me</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">with a logical train of thought</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">what is brand positioning. I think I need a explanation of what some of these things mean</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">the other pieces can fill in</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">brand positioning is what you stand for ...what you want the brand to represent in the hearts and minds of your target audience(s)</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">how are you different?  unique vs. competition?  what do you "own"?</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">ok and marketing messages is figuring out how to convey the information to others?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">seems like that's strongly related to target audience to me?</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">freedom, backroom deals, I mean openness and transparency</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">exactly ... positioning is internal and strategic ... messages are the translation into external communications / campaigns / messages for external audiences</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">everything should stem from the definition of your customer / target audience(s)</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">brand positioning is what you think you need to do to get anyone's gut feeling to be the feeling you want them to have, right?</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">brand positioning is an articulation of who you are and what you aspire to be ... in the customer's  mind (not your own)</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">right</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">i see a template. can we get an example?</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">customer perception</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">of a full document</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">with all the sections filled in</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">hypothetical or real</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">i can find some good examples of each section, but since i pieced this together, i don't know that there is a single plan that covers all of these sections</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">ah ok. then examples would be good too</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">i'll take that as a follow-up</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">now do we figure this all out between a few people or do we start a flame fest in fedora devel list?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">i don't think we have much choice but to start a flame fest</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">that's the $100,000 question   : )</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">or at least an open call to everyone to let them know what's going to go down on say f-mktg-list</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">that would be a first step before we go down the fedora-devel drain</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">i think a open question to fedora-devel  is inviting trouble</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">esp since our fedora weekly news devel beats guy is not on the scene</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">anything else we need to discuss?</td></tr>
<tr><td class="action" colspan="3">*poelcat thinks we need 'superdelegates' to decide</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">;-)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">I think we'll have limited resources, and I don't know how much time we'll have for this whole plan...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Also, I'm not sure how rewarding a piecemeal approach will be here.</td></tr>
<tr><td class="action" colspan="3">*gregdek_home is fretting.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">So here's my question.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Do we need to complete this whole marketing plan before F9, or is it something that we expect to make incremental progress on over time?  Because it looks like we're working on pieces of this Big Plan in parallel.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Whoa, lag.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Hello?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">hi :)</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">Hi gregdek_home</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">gregdek_nome: hi</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Gah!</td></tr>
<tr><td class="action" colspan="3">*gregdek_home reads up/</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">my view: this is something we can make incremental progress on</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">before Fedora 9 as a goal</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">I think we need *something* for F9</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Right.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">That was the question I was asking to no one while I was disconnected.</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">i agree ... if we want a coordinated marketing effort for F9, there needs to be a plan</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">i think we're a long way along with F9 aleady</td></tr>
<tr><th class="nick" style="background: #488888">poelcat</th><td class="text" colspan="2" style="color: #488888">or mostly done for F9 so F10 is in sync w/ "the plan"</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">i'm +1 on the latter</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">poelcat: +1</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">so stickster_mtg will be a *major* player in the Public Conversations about F9.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">how do we get him involved in a way that doesn't add to his burdens?</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">ideally, this would be revisited either each year or with each release</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">in other words</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">how do we make sure that the things Paul is saying to the press map with the things we are saying in our blogs, etc.</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">seems to me the release summary is the way to go with that?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">to me, *that* is a major part of Fedora 9 go to market planning</td></tr>
<tr><th class="nick" style="background: #818144">kushal</th><td class="text" colspan="2" style="color: #818144">spevack, common doc for both</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">FWN helps</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">JonRob: i agree.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">but it's more than that</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">and that's how it ties back to this topic</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">the release summary is specific to this release</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">obviously</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">yeah</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">but the way you select things from the release summary</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">and present them in the terms of "a user of type $FOO"</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">is part of the "who is our audience" question</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">ah i c</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">am i just blathering?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">or does that resonate with folks?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Here's my question.  How does the Big Marketing Plan document -- which is strategic, and should theoretically drive all discussion, and will take a while to nail -- match up with the tactical questions?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">gregdek_home: exactly what i am trying to say</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Heh.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">So here's my take.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">The strategic document will Take A While.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">The tactical stuff can move in parallel, and it won't always be perfect.</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">gregdek_home: definitely - i think this is the approach that has natually developed in the past weeks too</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Maybe we should commit to iterating over pieces of The Big Plan every week.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">But keep other work moving as well.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">And match them up as best we can.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Does that make sense?</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">gregdek_home: +1</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">we are just getting back in the swing of things, I don't see how we can target F9 for everything this late in the game</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">i don't think we should be too intimidated -- normally, i've seen marketing managers put together a marketing plan in a matter of 3-4 weeks ... with a divide-and-conquer approach, we should gain some efficiencies (which could be negated by the community edit / debate effect)</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">do what we can now and create a foundation for F10</td></tr>
<tr><td class="action" colspan="3">*gregdek_home nods.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">So.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Let's pick some pieces of the plan and assign owners?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">JonRob: Are you editing the wiki for the MarketingPlan page?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">gregdek_home: done</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Do people actually *want* to own pieces of this plan?  :)</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">i'm happy to own something</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">same here</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">so am i</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">+1 here</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">joadams: I rely upon you to identify the chunks we should attack first.</td></tr>
<tr><th class="nick" style="background: #a25555">Donnell</th><td class="text" colspan="2" style="color: #a25555">i am new but i am available to do what needs to be done</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">Donnell: would you introduce yourself?</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">I can help to some degree, especially wiki stuff</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">greg, you may have missed my earlier post b/c of your lag:  "gut feeling:  target audience (customer) is most important, brand positioning second, marketing messages third, strategies & tactics #4"</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Ah, ok.</td></tr>
<tr><td class="action" colspan="3">*gregdek_home looks at wiki.</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685"><joadams> the other pieces can fill in</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1.1.1.2 -- Target Audience.  Who owns it?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">who's brave!?</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">I will</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1.1.1.2 -- Target Audience -- mether!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Next:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1.1.2 -- Brand Positioning.  Who wants it?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">gregdek_home: can you define brand positioning for everyone briefly?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">or joadams</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">   1. MISSION</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">   2. POINTS OF DIFFERENCE</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">   3. POINTS OF PARITY</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">   4. CORE BRAND ESSENCE</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">   5. BRAND PERSONALITY</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">spevack: he did already.</td></tr>
<tr><td class="action" colspan="3">*spevack must not have been paying attention</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">i can definitely take that one ... willing to work with others, if anyone is interested</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Maybe I should take that one.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">joadams: I'll own it and ask for your input?</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">sounds good</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">spevack: <a href="http://paste.ausil.us/294">http://paste.ausil.us/294</a></td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1.1.2 -- Brand Positioning -- gregdek!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Next:</td></tr>
<tr><th class="nick" style="background: #a25555">Donnell</th><td class="text" colspan="2" style="color: #a25555">Brand new to the Project, got involved within the last week, my background is intelligence so my interest in Fedora started with my learning SeLinux.  Past few years I have been a marketing consultant and i am going back to school once again for computer science</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">Donnell: good to meet you</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Donnell: Nice.  :)</td></tr>
<tr><th class="nick" style="background: #a25555">Donnell</th><td class="text" colspan="2" style="color: #a25555">Thank you, i am happy to be here</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">Donnell:Welcome</td></tr>
<tr><td class="action" colspan="3">*stickster_mtg is now known as stickster</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">Donnell: looking forward to working with you :)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1.1.3 -- Key Marketing Messages.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Who wants it?</td></tr>
<tr><td class="action" colspan="3">*spevack is willin to take it</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1.1.3 -- Key Marketing Messages -- spevack!</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">or to consult with someone else, if they want to be the "owner" but want help</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">too late, it's mine!!! mwahahaha</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">heh</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">:)</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">uh oh</td></tr>
<tr><th class="nick" style="background: #4b904b">tw2113</th><td class="text" colspan="2" style="color: #4b904b">i'm just an observer right now still</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">oo, could i suggest as well (maybe obvious but...) people who are interested subscribe to the page</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">watch changes</td></tr>
<tr><td class="action" colspan="3">*spevack always wondered when he'd get some power 'round these parts :)</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">and then we discuss things on the list</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">I expect all of these to have conversations on the lists.  :)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1.1.4 -- Strategies and Tactics.  A big one and a fun one.  :)  Who wants it?</td></tr>
<tr><td class="action" colspan="3">*spevack nominates jonrob and kanarip</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">this is where we really need to link in with the RH PR team, who has offered to help on tactical items</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">if they have time/desire</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">count me in</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">i'm up for it</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">with me helping</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">holidays are coming up so i need something to keep me busy!</td></tr>
<tr><th class="nick" style="background: #a25555">Donnell</th><td class="text" colspan="2" style="color: #a25555">I have been reading some materials to get caught up, if ya'll can recommend some talking points or archived discussions i can get caught up in about 1 day and take on an initiative either as owner or just to help...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1.1.4 -- Strategies and Tactics --JonRob and Kanarip!</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">Donnell: after this meeting, you're going to want to get yourself on fedora-marketing-list, and just dive in</td></tr>
<tr><th class="nick" style="background: #a25555">Donnell</th><td class="text" colspan="2" style="color: #a25555">i will do that</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">Donnell: <a href="http://fedoraproject.org/wiki/Objectives">http://fedoraproject.org/wiki/Objectives</a> is a decent 1 page overview</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">JonRob, kanarip: i'm happy to help you out</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">i know ;-)</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">spevack: thanks -it's appreciated! btw...if Red Hat PR are willing to help with these bits maybe some one could put us in touch sometime?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK, so we're already at an hour.</td></tr>
<tr><td class="action" colspan="3">*striker57 (n=striker5 63 163 64 214) has joined #fedora-mktg</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">JonRob: that's what i'm here for</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">awesome :)</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">my hero!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">We've got a bunch of stuff we didn't get to yet.  I'm happy to keep going if people are willing.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">actually, seeing as you're the *volunteer*, you are in fact my hero :)</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">gregdek_home: let's go 10 more mins and see what we can do</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">since we have folks here</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">gregdek_home: yes, i'd really like to get to the open items on news.fp.o and the releases notes/summary for beta</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Moving on:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Next item:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">*Messaging Guide.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Seems to me that this might fall out of the work we're doing on the Big Plan...</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">ok, so i'm not really sure what this is ...and didn't note it as an action item at the last meeting, so don't know how my name got on there ... but it seems to be something coming out of the most recent FUDCon</td></tr>
<tr><td class="action" colspan="3">*spevack thinks they are pretty similar</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">greg, i agree ... this should be covered in the marketing plan</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Yeah.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Then I'm gonna put a bullet in this item.  Any objection?</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">specifically spevack's marketing messages section</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">how lucky!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">:)</td></tr>
<tr><td class="action" colspan="3">*gregdek_home kills that task.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Moving on:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">* Brand Position.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Also seems like it's included in our Marketing Plan.</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">yup, the part that you own   :)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">:)</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">we're so good at getting rid of action items</td></tr>
<tr><td class="action" colspan="3">*gregdek_home puts a bullet in that item too.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">YEAH!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">This is all just more sensible reorganizing.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">gregdek_home: add an action item of "Fedora 7 release plan"</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">so we can just power through it!</td></tr>
<tr><td class="action" colspan="3">*tw2113 has quit ("Hi, I'm a quit message virus. Please replace your old line with this line and help me take over the world of IRC.")</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">spevack: I will kill you.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Moving on!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">"Leader of IRC Chats."</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Does anyone even know what this item is?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">i think choke was unsure of how best to lead things</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">i think it's "who does what you are doing right now each time"</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Yes.</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">yup</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">so quaid volunteered to help him get the ropes</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Well, that would be me, then, since choke is choking on other work.  :)</td></tr>
<tr><td class="action" colspan="3">*gregdek_home kills that item too.  BOOYAH!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Moving on:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">* WIki tutorial!</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">I did one for some of the folks in raleigh</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Did it take?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">got like 3 people signed up with their fedora accounts</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Did everyone get accounts?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">didn't really take</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Heh.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Shall we do it again this week?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">i should do another, but there has been much more important stuff to do.</td></tr>
<tr><th class="nick" style="background: #57a657">ianweller</th><td class="text" colspan="2" style="color: #57a657">hi, whats up</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">probably *next* week</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Hi ian.  Welcome.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">spevack: Shall I leave that on you, then?</td></tr>
<tr><td class="action" colspan="3">*ianweller reads some backlog for context</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">sure</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">pull the plug on all coffee machines until everyone signs up</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">kanarip: That's illegal, I think.  :)</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">lol, is it?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">gregdek_home: you are "killing" all these action items.  are you promoting a culture of violence?</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">the coffee in Raleigh sucks, no one drinks it any how...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">kanarip: Sarbanes/Oxley!</td></tr>
<tr><th class="nick" style="background: #5959a9">rharrison</th><td class="text" colspan="2" style="color: #5959a9">might be a touch counter productive as well</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Oh, while I've got folks:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Is next week too soon for a follow-up meeting?</td></tr>
<tr><th class="nick" style="background: #57a657">ianweller</th><td class="text" colspan="2" style="color: #57a657">gregdek_home: where are the action items we're looking at</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">gregdek_home, cancel the contract with the refilling/maintenance company maybe?</td></tr>
<tr><th class="nick" style="background: #5959a9">rharrison</th><td class="text" colspan="2" style="color: #5959a9"><a href="http://fedoraproject.org/wiki/Marketing/Tasks">http://fedoraproject.org/wiki/Marketing/Tasks</a></td></tr>
<tr><th class="nick" style="background: #57a657">ianweller</th><td class="text" colspan="2" style="color: #57a657">thx</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">gregdek_home: is May to soon for the next Fedora Release?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">EvilBob: that's not helpful.  :)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Are people here willing to meet again next week, is the question I'm asking.  :)</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">gregdek_home: my answer is "No next week will be perfect"</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">next week is good</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">keep things moving</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">+1</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">+1</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">+1</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">we do not have a LOT of time</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK.  Is this time good for everyone?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">even if only 75% of stuff makes progress, it's all good</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">yup</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">+1 on time</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Okey doke.</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">+1 on time</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">not very. it is 3 AM here but I guess I can manage</td></tr>
<tr><th class="nick" style="background: #57a657">ianweller</th><td class="text" colspan="2" style="color: #57a657">time as in around now?</td></tr>
<tr><td class="action" colspan="3">*pingou has quit ("Parti :-)")</td></tr>
<tr><td class="action" colspan="3">*pingou (n=Pingou fedora/pingou) has joined #fedora-mktg</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">ianweller: 2000UTC</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Moving on:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Registering IRC nicks?  I think we've got that covered, don't we?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">I'm gonna say we have that covered.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Moving on:</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93"><a href="http://freenode.net/faq.shtml#userregistration">http://freenode.net/faq.shtml#userregistration</a></td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">* Events planning!</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">This seems like a Whole 'Nother Meeting to me.</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">totally agree</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">maybe it's supposed to say; marketing events planning?</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">erhm</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Unclear.</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">"marketing of events" planning</td></tr>
<tr><th class="nick" style="background: #5959a9">rharrison</th><td class="text" colspan="2" style="color: #5959a9">or strategy / framework for planning events</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">You know what?</td></tr>
<tr><th class="nick" style="background: #9b519b">kanarip</th><td class="text" colspan="2" style="color: #9b519b">rharrison, yes ;-)</td></tr>
<tr><th class="nick" style="background: #5959a9">rharrison</th><td class="text" colspan="2" style="color: #5959a9">could just be FUDCon 10</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">This is one of those areas of Ambassador overlap.</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">gregdek_home: if I may:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Which is historically a tough question...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">spevack: go ahead...</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">to the same extent that you are moving Fedora Marketing along down this task list, I have been doing the same kind of thing in Ambassadors/FAMSCO land.  So I think that you will see progress on this sort of stuff coming from that "section" of Fedora Marketing.</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">+1</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">So then I can close this "assigned to Famsco"?</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">yeah.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Done.  :)</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">I'll take it</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">jmbuser: I just killed it.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Since famsco is already working on this stuff.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">And it's basically their entire reason for being.  :)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Moving on:</td></tr>
<tr><th class="nick" style="background: #539e9e">jmbuser</th><td class="text" colspan="2" style="color: #539e9e">I'm member of famsco, so same diffeence :-)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">* Beta release overview!  :)</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">we have a famsco meeting tomorrow.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">(I'm skipping ahead for jonrob's benefit.)</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">we're going to talk about a lot of these events/budget type things</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">and general organizational planning</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Comments on Beta Release Overview?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">gregdek_home: thanks - this is appreciated!</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">what style of text are we heading in with the release overview?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">we're trying to do everything on a single page this time</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">JonRob: for the beta itself?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">so that's release notes/overview/summary etc in one place</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Do you have a URL for reference?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">urmm...i believe that was the plan?</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">or is this a draft for the final overview?</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">i wasnt sure. Alpha/beta or the first two test releases traditionally has been just one page summaries</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">gregdek_home: it's in the archives of f-m-l somehwere - i'll try dig it out</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">the release summary has been only for the final release</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">mether: my thinking was that a)</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">JonRob: I thought that the release overview was a great idea... just something kind of short... compared to the longer Release Summary that comes with GOLD</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">if i understand correctly, that's the general plan, right?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">woah, well this is where i'm having problems and getting confused</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">and need input</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">is it ok if i find the message i sent following conversation with quaid?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">might help us make some mroe sense of this</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Sure.</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">(appreicates if people want to move on!)</td></tr>
<tr><th class="nick" style="background: #8c4a4a">spevack</th><td class="text" colspan="2" style="color: #8c4a4a">sure.  whatever we can do to help sort through the confusion, just let us know ;)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Um...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">How about you find the note and forward to the list with your question?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">And we can answer offline?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">yeah that sounds fine to me</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Okey doke.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Back to the agenda:</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">* Color palate.  rharrison, isn't this kind of an Art Team thing?</td></tr>
<tr><th class="nick" style="background: #5959a9">rharrison</th><td class="text" colspan="2" style="color: #5959a9">I think that it is</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">yeah, skip that. the belongs to the art team</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Are they handling it?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Actively?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">I don't want to just drop it if we need to hand it off...</td></tr>
<tr><th class="nick" style="background: #5959a9">rharrison</th><td class="text" colspan="2" style="color: #5959a9">I posted that question when I proposed it in the list.  You suggested that we put it on so it didnt' get lost</td></tr>
<tr><th class="nick" style="background: #5959a9">rharrison</th><td class="text" colspan="2" style="color: #5959a9">and we made sure we handed it off. ;-)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">:)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">ok.</td></tr>
<tr><td class="action" colspan="3">*gregdek_home scratches it.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">* news.fp.o.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">How's it going?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">JonRob, you working that issue?</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">he has requested a wordpress instance</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">infrastructure team needs to handle that</td></tr>
<tr><td class="action" colspan="3">*rharrison makes a note to put the basic color pallet details on a page and ping the art group.</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">infra are handling it</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">i believe fchiulli is working on getting us either lyceem or mu installed but having some issues</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">It is still amazing how far we have come</td></tr>
<tr><td class="action" colspan="3">*Karlik|nb has quit ("Leaving")</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">but i'm in touch and will keep chasing it, gently of course :)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">EvilBob: ain't it the truth?  :)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">JonRob: Any input you need from us?  Do we need to track it here for any reason, or are you on it?</td></tr>
<tr><th class="nick" style="background: #4d4d93">EvilBob</th><td class="text" colspan="2" style="color: #4d4d93">Two years ago you would have been castrated publicly for suggesting mediawiki or wordpress</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">And how does this fit with what Thomas Chung has been doing, btw?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">gregdek_home: i know Thomas has been invovled with this at points</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">and i believe the plan is to put the fwn releases on the news.fp.o</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">but also to use that site for other things</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">i.e more press release style stuff</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">the sort of things press.rh.com have been kind enough to help us with now</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">So "news.fp.o" is mostly designed to be press-facing?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">and we'll also use it for interviews etc</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">press and user</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">the "press releases" we have in mind are informal</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">at least this is how it looks in my head!</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">the sort of "oh my, the ambassadors are awesome and check out their amazing growth!" sort of thing</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">gregdek_home: my original goal was to post news whenever necessary to compliment the weekly summaries</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Honestly, I'm a little confused about the difference between this and FWN, but I'll leave that to you guys. :)</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">oh mether: sorry if i've blown this up in my head :S</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Anyway, my real question is, do we have a need to track it in these meetings?  Seems like the answer is no.</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">gregdek_home: well I have already informed tchung and he is involved with the idea too. so no worries</td></tr>
<tr><th class="nick" style="background: #97974f">mether</th><td class="text" colspan="2" style="color: #97974f">i dont think so</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">JonRob?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Do we need to track here?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">(Since your name is actually on the work item...)</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">no i guess not</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Guess not?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">lol no</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Would you prefer to discuss it here?  :)</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Either way.  Don't let me talk you out of anything.  :)</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">well, i'll drop it back when we have more to report perhpas?</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">OK.</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">thinking i need to chat with mether and tchung about uses for this site!</td></tr>
<tr><td class="action" colspan="3">*gregdek_home cuts it for now.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Well, we've tidied up the agenda quite a bit.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Next week we'll focus on the Big Plan document, and gather together what we learn this week.  Yes?</td></tr>
<tr><th class="nick" style="background: #854685">joadams</th><td class="text" colspan="2" style="color: #854685">sounds like a plan</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Seems like we're ready to call the meeting to a close, then.</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Any objections?</td></tr>
<tr><th class="nick" style="background: #42427e">JonRob</th><td class="text" colspan="2" style="color: #42427e">nope</td></tr>
<tr><th class="nick" style="background: #a25555">Donnell</th><td class="text" colspan="2" style="color: #a25555">no</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">Meeting ends in 5...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">4...</td></tr>
<tr><td class="action" colspan="3">*mthompson has quit (Read error: 110 (Connection timed out))</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">3...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">2...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">1/2...</td></tr>
<tr><th class="nick" style="background: #407a40">gregdek_home</th><td class="text" colspan="2" style="color: #407a40">MARK: meeting close. </td></tr>
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