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= Introduction =
= Introduction =
The [http://en.wikipedia.org/wiki/SWOT_analysis SWOT Analysis] provides helpful information to evaluate a project or venture and is one of the most important tools to the strategical planning of such project or venture.
The [http://en.wikipedia.org/wiki/SWOT_analysis SWOT Analysis] is a tool to provide a self assessment of a project/organization/venture that provides useful output to help on the strategical planning of the very same project/organization/venture.
It is hard to understand the nature of projects like the [http://fedoraproject.org Fedora Project] for someone who has not had much contact with communities such as Fedora due to their complexity and at some point the way they work; as a metaphor they could be in many ways compared to how a terrorist cell or terrorist network operates.
This was the very first challenge I proposed myself when I joined Fedora Marketing Group. I've chosen to do this for several reasons, being by far the most important of them the fact that I wanted to understand the project.


This was my first proposed challenge to the Fedora Community, some months have passed and I believe that I am in possession of experiences and information that can be used to produce this document with a minimal degree of accuracy.
The subject of this document is the [http://fedoraproject.org Fedora Project] as a community that produces a product known as [http://fedoraproject.org/get-fedora Fedora Linux], one of the most known Linux distributions available for several audiences, from Linux enthusiasts to Software Engineering Professionals, from students to power productivity users, and everyone else who wants to give it a go as an alternative to proprietary software available from several companies.
From the operational point of view, this SWOT analysis has been produced by considering the last 4 months before the release of Fedora 13 "Goddard".


This was a very interesting process to watch as most of the methodology and means became pretty much evident to me, and specially I felt that I've unravelled the veil behind FOSS.
To better understand the [http://fedoraproject.org Fedora Project] it is recommended to understand the [http://fedoraproject.org/wiki/Foundations 4 Fedora Foundations], which provide the basis of the [http://projectfedora.org Fedora Project] identity.
Another relevant document to understand the [http://fedoraproject.org Fedora Project] is the current developing version of the [https://fedoraproject.org/wiki/Marketing/MarketingPlan Fedora Marketing Plan] which presents interesting information regarding several factors of the [http://fedoraproject.org Fedora Project], some of this interest factors are:
 
* [https://fedoraproject.org/wiki/Marketing/MarketingPlan#User_base_of_tomorrow Future user base];
* [https://fedoraproject.org/wiki/Marketing/MarketingPlan#Spread_the_brand Brand Notoriety];
* [https://fedoraproject.org/wiki/Marketing/MarketingPlan#Build_on-ramps


= SWOT Analysis =
= SWOT Analysis =

Revision as of 18:35, 31 May 2010



Fedora Project
Fedora Project

Introduction

The SWOT Analysis is a tool to provide a self assessment of a project/organization/venture that provides useful output to help on the strategical planning of the very same project/organization/venture. This was the very first challenge I proposed myself when I joined Fedora Marketing Group. I've chosen to do this for several reasons, being by far the most important of them the fact that I wanted to understand the project.

The subject of this document is the Fedora Project as a community that produces a product known as Fedora Linux, one of the most known Linux distributions available for several audiences, from Linux enthusiasts to Software Engineering Professionals, from students to power productivity users, and everyone else who wants to give it a go as an alternative to proprietary software available from several companies.

To better understand the Fedora Project it is recommended to understand the 4 Fedora Foundations, which provide the basis of the Fedora Project identity. Another relevant document to understand the Fedora Project is the current developing version of the Fedora Marketing Plan which presents interesting information regarding several factors of the Fedora Project, some of this interest factors are:

SWOT Analysis

A SWOT Analysis is often divided in two different analysis, both very important for the strategical planning.

  • External Environment - This will define the Threats and Opportunities of the Project and none of this factors can be controlled by the management, or in this case the Fedora Project. The External Environment is based on the following factors:
    • Demographic/Social Factors - An analysis based on social and demographic factors. Given the nature of the Fedora Project it is also important to look at geographical data.
    • Technological Factors - The technological factors in the Industry.
    • Politic/Legal Factors - Legal and Politic factors. Factors like licensing and legislation are contemplated here.
    • Economical Factors - The economical factors.
  • Internal Environment - The internal environment provides the Strengths and Weaknesses of the Fedora Project. All this factors can be controlled by the Fedora Project and they are being evaluated according to:
    • Men -
    • Measures -
    • Means -
    • Machines -

The SWOT Analysis should provide information helpful in evaluating the Project's resources and capabilities to the competitive environment in which it operates. This is a instrumental resource in strategy formulation and selection.

Internal Environment

Strengths

Weaknesses

Critical Factors for Success

External Analysis

Opportunities

Threats

Comparative Analysis

Analysis and Proposals for Action