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Sequences
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= WIP Marketing Plan Fedoraproject =
  
Step1: Survey (looking from inside to inside)
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=== Sequences ===
- in what we are good Opensource OS, Communitybuilding
 
- in what we are bad good question?!
 
- Quantification -> Ambassadors / Contributors fluctuations
 
(coming and going)
 
  
Step 2: Inventory check (looking from outside to inside)
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Step1: Survey (looking from inside to inside) <br>
- how satisfied are the users, the community, friends, world...
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- in what we are good (e.g. Opensource OS, Communitybuilding) <br>
- what do they say about strong leadership, bleeding edge OS
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- in what we are bad <br>
- strength and weakness [ PRO      |    CON      ]
+
- Quantification (-> Ambassadors / Contributors fluctuations (coming and going) ) <br>
 +
<br>
 +
Step 2: Inventory check (looking from outside to inside) <br>
 +
- how satisfied are the users, the community, friends, world... <br>
 +
- what do they say about strong leadership, bleeding edge OS <br>
 +
- strength and weakness [ PRO      |    CON      ] <br>
 +
<br>
 +
Step 3: (surround) audit <br>
 +
- where are we standing compared to other FOSS Projects <br>
 +
- what influences the project <br>
 +
- complete Audit = Inventory check plus (surround) audit <br>
 +
<br>
 +
Step 4: analyze <br>
 +
- what if...? <br>
 +
- competitor monitoring <br>
 +
<br>
 +
Step 5: the goals <br>
 +
- longtime planing  >= 5 years <br>
 +
- alternatives (if, then...) <br>
 +
- quantitative measurably (statistics; e.g. how many press releases we get out in the field  <br>
 +
with one PM / country <br>
 +
- mission & vision -> freedom, friends, features, first <br>
 +
<br>
 +
Step 6: Options <br>
 +
<br>
 +
Step 7: the marketing plan <br>
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<br>
  
Step 3: (surround) audit
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<hr>
- where are we standing compared to other FOSS Projects
+
Budgeting: http://en.wikipedia.org/wiki/Zero-based_budgeting
- what influences the project
 
- complete Audit = Inventory check plus (surround) audit
 
 
 
Step 4: analyze
 
- what if...?
 
- competitor monitoring
 
 
 
Step 5: the goals
 
- longtime planing  >= 5 years
 
- alternatives (if, then...)
 
- quantitative measurably (statistics; e.g. how many press releases we get out in the field
 
with one PM / country
 
- mission & vision -> freedom, friends, features, first
 
 
 
Step 6: Options
 
 
 
Step 7: the marketing plan
 

Revision as of 23:14, 8 January 2010

WIP Marketing Plan Fedoraproject

Sequences

Step1: Survey (looking from inside to inside)
- in what we are good (e.g. Opensource OS, Communitybuilding)
- in what we are bad
- Quantification (-> Ambassadors / Contributors fluctuations (coming and going) )

Step 2: Inventory check (looking from outside to inside)
- how satisfied are the users, the community, friends, world...
- what do they say about strong leadership, bleeding edge OS
- strength and weakness [ PRO | CON ]

Step 3: (surround) audit
- where are we standing compared to other FOSS Projects
- what influences the project
- complete Audit = Inventory check plus (surround) audit

Step 4: analyze
- what if...?
- competitor monitoring

Step 5: the goals
- longtime planing >= 5 years
- alternatives (if, then...)
- quantitative measurably (statistics; e.g. how many press releases we get out in the field
with one PM / country
- mission & vision -> freedom, friends, features, first

Step 6: Options

Step 7: the marketing plan


Budgeting: http://en.wikipedia.org/wiki/Zero-based_budgeting